Today is September 10th. There are 86 days left before Thanksgiving. So, it’s time to prepare your plans for selling Holiday Season party trays. This includes fruit trays, Deli Meat trays, Cheese trays and gift baskets. If you haven’t developed your 2014 party tray plan for the holiday season – today is a good time […]
This idea is 10 years old but may be a new idea for you to try. It worked for one of my clients in 2004 and just might work for you as well in 2014. The retailer we worked with on this an other associated parts of the kick-off program reported to me that he […]
I was in Baton Rouge, Louisiana this week visiting with a food wholesaler and woke up from my hotel room Tuesday morning with a notice posted on my FaceBook site that my wife and I were both provided with the ALS Ice Bucket Challenge. Our 3 year old granddaughter posted a FaceBook video challenge to us […]
Grocer’s Amazing Price Survey Board For Shoppers- Their Customers Submit the Price Checks – Most independent food retailers do not leverage Price as a key differentiator with their competitors. By maintaining “competitive” pricing, most independents focus their differentiation program on Product, Selection, Store Facility and the store shopping experience — not Price. This is smart business.
Nugget Market is a group of nine independently owned stores located in northern California around Sacramento. They started in business in 1926 when William and Mack Stille co-founded Nugget markets declaring the “Nugget Markets has the lowest prices of any conventional store in town.
New Website Feature- English to Spanish Translate Button For Your Website About a year ago I was meeting with a retailer couple who mentioned to me that they were trying to reach out to Hispanic shoppers in their community and were pretty perplexed about finding the right “channels” to do so. I remember running some […]
Two big announcements this week: 1. Effective August 1, 2014—We’ve dropped the annual cost of Social Octane from $540 per year to just $200 a year! 2. Effective August 1, 2014—If you need a Facebook for Business site for your store(s) , we’ll build and launch it for $225. ______________________________________________ Click on […]
Other Businesses Send “Thank You for Subscribing” emails- So can you! If you’ve opted in to any department store, clothing store or shoe store’s special promotion email list, you’ve probably received a “Thank You For Subscribing” email. Often these Thank You emails include special discounts on your next order, free shipping or a […]
Ideas to Help Grocers Exceed 2,000 FaceBook “Likes” How Can a Dog have 14,544,000 more “Likes” Than Your Site? You Can Promote “National Dog Week” on Social Media Most independent grocers FaceBook sites have less than 2,000 “Likes” . Many have less than 200 “Likes.” Why? Most independent grocers FaceBook sites are pretty […]
18 Examples of Great Text Message Promos for Summertime Promotions and Building Store Traffic I subscribe to several retailer’s text message promotions and enjoy the creativity of many of the promotional messages. I think it’s really important in text message promotions to use the “voice” that best represents your store “voice.” In Minnesota that may mean […]
New Special Dealivery “ready to send” eBlasts are ready now We have a new crop of Special Deal-Ivery eBlasts ready for your weekly email promotions in August, September and early October. The program is very simple. You just go to our website: www.special-dealivery.com and select the promotion you ‘d like to send out to your opt in […]
